Orchard's Move First bundles buy-side coordination with a sell-side MLS listing for a single stacked fee. In the 11 states where it runs, it's polished. Pairing Zoom Casa with a power buyer produces higher net proceeds — and works in 50.
Assume the same seller with the same $750k departing home who needs to close on a $1,035k next-home purchase. Compare a single-vendor concierge against a two-program stack.
The $64,700 spread assumes the seller can coordinate two vendors. Orchard's real value is to sellers who don't want to — or can't. Two-time movers handling a relocation on a short window, dual-career households without time to project-manage a sale, and sellers who've never sold before often describe Orchard's process as worth the premium. The product isn't priced wrong; it's priced to absorb complexity.